Made For Advertising (MFA) sites: Is it a threat to transparent e-advertising?
Advertisers

Made For Advertising (MFA) sites: Is it a threat to transparent e-advertising?

Explore the impact of MFA sites on e-advertising, their operation, ad fraud risks, and tips for advertisers to ensure effective ad placements.

Posted by Huzefa Hakim | May 2, 2024
Behind the Data: Understanding and Countering Survey Bot Impact
Publishers

Behind the Data: Understanding and Countering Survey Bot Impact

Discover how survey bots impact ad marketing and learn effective strategies to protect your campaigns from fraudulent activities.

Posted by Huzefa Hakim | April 25, 2024
IP Spoofing - How lack of transparency may skip this anonymous e-advertising threat
Adtech

IP Spoofing - How lack of transparency may skip this anonymous e-advertising threat

Discover how IP Spoofing affects e-advertising and learn effective strategies to unmask and defend against this digital deception.

Posted by Huzefa Hakim | April 15, 2024
Advertisers’ v/s Meta: Can this case expose ad fraud vulnerabilities in ad marketing?
Advertisers

Advertisers’ v/s Meta: Can this case expose ad fraud vulnerabilities in ad marketing?

Explore the META lawsuit and its implications for ad fraud, highlighting the need for transparency in digital advertising ecosystems.

Posted by Huzefa Hakim | April 8, 2024
Malicious Redirects - User transparency is at stake with this ad marketing threat
PublishersAdvertisers

Malicious Redirects - User transparency is at stake with this ad marketing threat

Learn to combat malicious redirects in ad marketing, protect user trust, and enhance site security with targeted solutions.

Posted by Huzefa Hakim | April 1, 2024
Ad Cloaking - The e-advertising fraud skipped by non-customised fraud filters
Publishers

Ad Cloaking - The e-advertising fraud skipped by non-customised fraud filters

Combat ad cloaking in e-advertising with bespoke fraud filters for transparent, brand-safe digital ads. Protect your investment and reputation.

Posted by Huzefa Hakim | March 18, 2024
How can publishers ensure brand safety in E-advertising?
Publishers

How can publishers ensure brand safety in E-advertising?

Discover how publishers can ensure brand safety with IAB guidelines, IVT prevention, and tailored ad solutions in digital advertising.

Posted by Huzefa Hakim | March 11, 2024
How does programmatic ad mediation impact ad marketing?
Adtech

How does programmatic ad mediation impact ad marketing?

Explore how programmatic ad mediation optimizes ad delivery, enhances targeting, and combats ad fraud, driving digital ad success.

Posted by Huzefa Hakim | February 20, 2024
Types of Programmatic Deals in Ad Marketing
Adtech

Types of Programmatic Deals in Ad Marketing

Explore programmatic deals in ad marketing and see how ClearTrust safeguards campaigns with unique ad fraud solutions for success.

Posted by Huzefa Hakim | February 12, 2024