LinkedIn top voice: from coding to marketing leader
What's this about?
What does it take to go from backend code to boardroom strategy? In this Clearcast episode, Navnish Bhardwaj, Head of Marketing at Manras Technologies and LinkedIn Top Voice, breaks down:
What you'll learn:
How to pivot careers from tech to marketing Navnish shares his journey from PHP coder to Head of Marketing, with zero formal training in marketing.
What campaign failures teach about leadership Discover how setbacks in early campaigns shaped his data-driven, empathetic leadership style.
Why ad fraud is marketing’s silent killer Learn how fake metrics distort decisions—and what to measure instead.
How AI and blockchain are reshaping digital marketing A no-fluff look at how tools like sentiment analysis, real-time optimization, and transparent ledgers are redefining strategy.
Top Takeaways
Curiosity beats credentials You don’t need an MBA to lead in marketing—just obsession with the craft and a willingness to experiment.
Ad fraud isn’t a buzzword—it’s a budget drain Most marketers don’t realize how much fake data drives their decisions until it’s too late.
Leadership means letting go Scaling a marketing team isn’t about doing everything—it’s about building people who can.
AI takes the load; strategy stays human From copy to campaign logic, automation helps—but knowing what to prompt is still a human job.